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We are Africa's hub for regenerative tourism innovation.

We are the world’s first tourism-focused venture studio.

Build Quickly.
Kill Quickly.

— We run each start-up idea through vigorous data-driven processes; we build fast, kill bad ideas fast, and focus our energy and resources on the winners.

Ideation

We study, challenge, and identify the deepest inefficiencies, barriers and missed opportunities in African tourism.

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Research

We dig into our initial concepts to understand their real-life feasibility.

Validation

We build out an MVP. We get product in market, initial revenue & build a gameplan for growth.

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Graduation

We assemble a world-class team and provide the capital and strategic support needed to get off the ground.

Scale-up

We work hand in hand with our startups, providing the strategic support, resources and expertise needed to push our portfolio companies to new heights.

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